Between February 1 and February 3, 2024, the third-year students of the KU BBA International Program were privileged to attend a series of insightful lectures delivered by the esteemed Dr. Yueah Cin Liew from Yuan ZE University in Taiwan. As the Office of International Programs Director and a Project Visiting Assistant Professor, Dr. Liew offered his profound expertise in Human Resource Management, Organizational Behavior, and Leadership.

The first lecture, “Planning and Recruiting HR in an International Perspective,” held on February 1, provided students with an in-depth look at the intricacies of assembling a high-performing global workforce. Dr. Liew’s session was integral to the KU BBA International Program’s commitment to delivering a comprehensive international education, equipping students with the knowledge to excel in a dynamic global business landscape.

Continuing the momentum, the final day of the lecture series on February 3 focused on “Training and Development Employees,” delving into the critical areas of training programs and career management. Dr. Liew’s interactive approach fostered an engaging atmosphere, encouraging students to actively participate and connect theoretical concepts with practical applications in their aspiring careers.

These lectures are a testament to the BBA International Program, Faculty of Business Administration, Kasetsart University’s dedication to offering transformative learning experiences that significantly enhance students’ academic and professional trajectories. The university extends its deepest appreciation to Dr. Yueah Cin Liew for his invaluable contributions, which have enriched the students’ learning experience and broadened their perspectives on global human resources practices.