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Welcome to

BBA Kasetsart
International Program

The Bachelor of Business Administration International Program of Kasetsart university
Welcome to

BBA Kasetsart
International Program

The Bachelor of Business Administration International Program of Kasetsart university
Welcome to

BBA Kasetsart
International Program

The Bachelor of Business Administration International Program of Kasetsart university
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BBA International Program

News & Update

Kasetsart University and Honey Hills International Group Signed MOU to Enhance BBA International Program and Promote Student Exchanges

On September 22, 2023, Kasetsart University (KU) and Honey Hills International Group entered a Memorandum of Understanding (MOU). This MOU signing is significant for the BBA International Program at KU, as it allows students to benefit from the collaboration. One of the key benefits is the exchange program that will be available during the Summer school program. Under this MOU, students enrolled in the BBA International Program at KU can participate in student exchanges facilitated by Honey Hills International Group. This exchange program will allow students to broaden their horizons and gain valuable international experience by studying abroad during their Summer vacations. Prof. Dr. Kampanat Pensupar, Vice President for International Affairs at Kasetsart University, and Rossie Chu, the representative of Honey Hills International Group, signed the MOU. Notable attendees at the signing ceremony included Dr. Sasivimol Meeampol, the Dean of the Faculty of Business Administration at Kasetsart University, Assoc. Prof. Dr. Thamrongsak Svetalekth, Chairman of the Board of Directors for Kasetsart University’s BBA International Program, Assoc. Prof. Dr. Waranpong Boonsiritomachai, Director and Secretary, Dr. Eakapat Manitkajornkit, Director, Kasetsart University’s BBA International Program.

Please congratulate our BBA KU chairman and director.

Please congratulate our BBA KU chairman and director “AJ Boy” who brought our students to win the national TAX competition where we won against all the top universities. Next time, we hope for our BBA KU students to participate at national and global competitions and bring the awards for our program. We believe BBA KU can do it!

Visiting Yonsei University in Seoul, South Korea, for the BBA Jump Project.

Visiting Yonsei University in Seoul, South Korea, for the BBA Jump Project with Asst.Prof.Dr.Thamrongsak Svetalekth, the director of the BBA KU Program, Asst.Prof.Dr. Kamolbhan Sangmahacha, Head of Department of Technology and Operations Management and the 3rd-year BBA students must have been a fantastic experience. Yonsei University is renowned for its academic excellence. These educational trips offer valuable insights and cultural exchange opportunities for students

Welcome to

BBA Kasetsart
International Program

The Bachelor of Business Administration Program (International Program) has the clear goal of providing students with the knowledge, skills and capability for business administration with ethics. Students aim to educate, analyse and research for professional integration in business administration. Graduates of the BBA program are suitable for positions in multi-national corporation, particularly, from the AEC.

BBA Kasetsart
International Program

BBA International Program has the clear goal of providing students with the knowledge, skills, and capability for business administration with ethics. Students aim to educate, analyze and research for professional integration in business administration.
BBA International Program

Committees

BBA International Program

Activities

KU BBA International Program Embarks on a Transformative Educational Expedition to China (JUMP PROGRAM)

The Kasetsart University (KU) Bachelor of Business Administration (BBA) International Program is proud to announce the successful completion of the “BBA Jump Project to China.” This prestigious educational initiative occurred from March 18 to March 23, 2024, marking a milestone in the program’s history of fostering international academic relations. The expedition commenced with a hospitable reception at Soochow University. It was there that the esteemed Assoc. Prof. Dr. Thamrongsak Svetalekth, Chairman of the Board of Directors of the KU BBA International Program, together with Assoc. Prof. Dr. Waranpong Boonsiritomachai, Director, Secretary of the KU BBA International Program, and Head of the Management Department at the Faculty of Business Administration, received a warm welcome from Deputy Dean Tai Xu. The engagement provided a fertile platform for intellectual discourse, culminating in constructive dialogues about future student exchange programs, the prospect of visiting professorships, and the potential for joint research endeavors. These discussions are anticipated to enhance the educational experiences of KU students significantly. A pivotal moment of the journey was the exclusive tour of the Volkswagen factory, offering the students a unique and enlightening perspective into the meticulous world of automotive manufacturing. Observing the sophisticated production process up close afforded the students…

KU BBA International Program Hosts Esteemed Audit Director for Insightful Lecture Series

From March 5 to 8th, 2024, it was our honor to welcome Mr. Muhammad Jaseem Khan, Audit Director at Grant Thornton LLP in Boston, USA, to deliver an enlightening series of lectures over four days. Mr. Khan, who has an impressive professional tenure exceeding thirteen years in international accounting, auditing, and financial reporting, imparted his extensive knowledge to the first-year KU BBA International Program students. The scope of the lecture series was extensive, addressing several critical topics, including: -Detailed examination of financial statements and financial ratios -An in-depth discussion on the nuances of property, plant, and equipment, intangible assets, and impairment considerations – Comprehensive analysis of trade receivables and the Current Expected Credit Loss (CECL) model Mr. Khan distinguished himself by adeptly weaving his substantial international experience with the theoretical foundations of our academic program. His ability to animate each subject with vivid, real-life examples connected the theoretical underpinnings of accounting with its practical, rapidly evolving landscape. We deeply thank Mr. Khan for sharing his expertise with us. His participation has greatly enriched our academic community, and we eagerly anticipate future engagements of a similar caliber.

Unveiling Japanese Excellence: Professor Hiroo Takahashi Enlightens Kasetsart University’s BBA Program with Dual Lectures on Management and Culinary Globalization

Kasetsart University’s BBA International Program is thrilled to share that our third-year BBA students had the extraordinary opportunity to engage with global business and cultural perspectives through two captivating lectures by the distinguished Professor Hiroo Takahashi. Renowned for his academic contributions to International Management and Business Ethics, and as the former President of the Japan Society for Business Ethics Study (JSBES), Professor Takahashi enriched our students’ educational journey with his deep expertise and experience. The students first attended a lecture on January 25, 2024, entitled “Japanese Management and Human Resource Management.” In this session, Professor Takahashi provided an in-depth analysis of the strategies employed by UNIQLO, offering a comparative study of its global challenges against those faced by ZARA and H&M. This lecture gave our third-year students a profound understanding of the intricacies of international business and the unique management style that Japan is known for. The learning continued on Valentine’s Day. Professor Takahashi returned to deliver his second lecture, “What is the Globalization of Foods – Japanese Origin Foods.” He took the students on an exploratory journey of Japan’s culinary influence worldwide, setting it against the backdrop of American fast-food giants like McDonald’s and KFC. He discussed the global…

Navigating Global HR Frontiers: Dr. Yueah Cin Liew’s Enlightening Lecture to KU’s Aspiring Business Leaders

Between February 1 and February 3, 2024, the third-year students of the KU BBA International Program were privileged to attend a series of insightful lectures delivered by the esteemed Dr. Yueah Cin Liew from Yuan ZE University in Taiwan. As the Office of International Programs Director and a Project Visiting Assistant Professor, Dr. Liew offered his profound expertise in Human Resource Management, Organizational Behavior, and Leadership. The first lecture, “Planning and Recruiting HR in an International Perspective,” held on February 1, provided students with an in-depth look at the intricacies of assembling a high-performing global workforce. Dr. Liew’s session was integral to the KU BBA International Program’s commitment to delivering a comprehensive international education, equipping students with the knowledge to excel in a dynamic global business landscape. Continuing the momentum, the final day of the lecture series on February 3 focused on “Training and Development Employees,” delving into the critical areas of training programs and career management. Dr. Liew’s interactive approach fostered an engaging atmosphere, encouraging students to actively participate and connect theoretical concepts with practical applications in their aspiring careers. These lectures are a testament to the BBA International Program, Faculty of Business Administration, Kasetsart University’s dedication to offering…